Step 2 in Building a Personal Brand — Tips on How to Message and Market Your Personal Brand

Step one in building your personal brand was to map out the brand that you desire. In step one, we challenged you to think of characteristics that you would like associated with you. We asked you to DEFINE your personal brand. Now it is time to take the next step. In step 2 you will begin to message and market your personal brand. Step 2 includes communicating your brand on your resume, via on-line websites (like LinkedIn and Plaxo), using emails within your company and annual reviews. … [Read more...]

Steve Jobs: Work and Life Advice from a Teen Idol

The Presentation Secrets of Steve Jobs

Teenagers have named Apple CEO Steve Jobs the entrepreneur they admire most. In a recent Junior Achievement survey, Jobs beat out a list of high profile celebrity entrepreneurs including Oprah Winfrey. Steve Jobs has plenty to teach teens and young adults, many of whom are facing the worst job climate in decades. Here are five life and work lessons Steve Jobs would offer young people today as they enter a tight job market and an uncertain future. … [Read more...]

Is It Time to Get LinkedIn?

Linkedin

Social Networking for professional advancement is the latest and greatest trend in the online world of job hunting and in my opinion is a trend that’s not going away anytime soon. It would be to your advantage to educate yourself on the ins and outs of social networking, personal branding and online marketing. It’s far-reaching, it’s effective and best of all it’s FREE! … [Read more...]